In addition to the Viral Bus Wrap campaign, we employed the same concept on a billboard in Hackney. We depicted the beast breaking through its surroundings, providing scale and playful fun-filled drama.
For 4 years running, we employed concepts surrounding the core themes that started with a tube tunnel takeover at Angel Station, refreshing our concept for new impact in a brand consistent way across bus wraps, billboards and social events.
Designed at Dare Creative.
BILLBOARD
